Visual Communications Portfolio
Disclaimer: The artwork displayed on this page were created solely for educational purposes as part of my Visual Communications course in Georgetown University’s Design Management & Communications program, within the Master of Professional Studies (MPS). While some artwork incorporate existing brand names, the concepts were not created for, with, or endorsed by the brands featured. These are student projects intended for a final course presentation and will not be published, distributed, or used commercially.
Color Strategy Poster
Kaspers Meat Market
This assignment focused on the strategic use of analogous and non-analogous color relationships derived from a single photograph. I used a photo I took at Kaspers Meat Market in Weimar, Texas, and extracted a palette using Adobe Color. The resulting colors naturally reflected raw and cooked meats, creating an authentic and context-driven palette. After peer feedback, I adjusted the typography to increase contrast and legibility, resulting in a balanced and visually grounded final poster.
